Hi, I’m Rob.

I provide a full suite of ghostwriting, book coaching, and editing services to successful people who have a vision of the book they want to write, but lack the time, expertise, or motivation to go it solo. If that sounds like you, we should talk.

Sometimes it seems as though I was always destined to be a writer, growing up in a house full of books, with a father who was a historian and a mother who taught English literature.

I’ve been writing professionally for more than fifteen years. Following my degree in English literature, with a minor in creative writing, and MA in culture and communication, I started picking up whatever opportunities came my way — primarily websites, articles, and blogs, at first. Since January 2016, I’ve focused primarily on book-length projects.

Selected Portfolio

  • Elevate, by Jack Delosa and Tim Morris

  • Yoga Business Mastery, by Lucas Rockwood

  • The Richest Real Estate Agent, by Ben Oosterveld

  • Navigate the Investment Jungle, by Douglas Stone

  • Formulating Solutions, by P. Scott Bening

  • Give, by Nicholas Kusmich

  • Mind Your Paws: From Puppy to Perfect Pet, by Jason R. Toy

  • The Bumblebee Takes Flight, by Thuta Aung

  • Performance Partnerships, by Robert Glazer

  • I Took Her Name, by Shu Matsuo Post

  • Best She Ever Had, by Andrew Mioch

  • Fly Africa, by Eric Kacou and Hassan El-Houry

  • Vital Connections, by Lou Bergholz

  • A Little a Day Keeps the Dog Trainer Away, by Tom Roderick

  • LOYAL: Listen or You Always Lose, by Aaron Painter

  • The Eagle and the Dragon, by Chris Duffin

  • The Perfect Southern Fraternity Party, by Trey Myers

  • Demystifying Esports, by Baro Hyun

  • Retail Pride, by Ron Thurston

  • Passion to Serve, Grow, and Prosper, by Sandana Dass

  • Consulting Essentials, by Jeff Kavanaugh

  • The Resilient Decision-Maker, by Lampel, Banerjee, and Bhalla

In that time, I’ve collaborated with dozens of people — from hard-charging CEOs, laser-focused on transmitting their business vision, to novice memoirists, nervous about how they’re coming across on the page — to bring their dreams of becoming a published author to life.

Whoever I work with, I pride myself on understanding what makes them tick and being a source of both moral support and deep writing experience. Several former clients have seen their work featured in publications such as Forbes, Fast Company, Business Insider, the Sydney Morning Herald, and The Australian. Others have used their books to secure prestigious speaking gigs, higher-ticket clients, and even TV slots.

If you’re ready to finally write the book you’ve always known is inside you, waiting to get out, I’m here to support you in making that ambition a reality.

Testimonials

  • “Rob's contributions to our book, Elevate, were exceptional. Throughout the entire project he displayed an impressive talent for understanding our message and transforming it into a well-structured and seamlessly flowing narrative.

    He was persistent, adaptable, and willing to challenge ideas when needed - all essential qualities for writing a book over many, many months. He exceeded expectations and demonstrated unwavering commitment that is rare and deeply appreciated.

    On top of all this, Rob is damn funny and a real pleasure to work with. I couldn't recommend him more for future projects requiring a talented writer, editor, and collaborator.”

    Tim Morris, former CEO of The Entourage, co-author of Elevate: How to Accelerate Growth and Scale Your Business Beyond You

  • “Rob is awesome to work with. He helped me organize my thoughts, anecdotes, and notes into a manuscript that hooks the reader.

    As my writing coach, Rob took the time to get to know me, my family, listen to my stories and worked hard to get inside my head.

    A true professional, Rob was a super coach for me and I am sure can be a superb ghostwriter for many.”

    P. Scott Bening, former CEO, MonoSol, LLC, author of Formulating Solutions: Lessons from an Unexpected Entrepreneurial Journey

  • “Are you looking for some magic? Rob is the one for the job if you need some light-hearted, funny, and just plain fantastic writing.

    Don't hesitate, I've used him for a book and consider him an important part of my overall team for content.”

    Jason R. Toy, Owner of Canine Scholars, author of Mind Your Paws: From Puppy to Perfect Pet

  • “Rob was the editor for my book Demystifying Esports that was published in 2020. Living in Japan, a comment I get often is that the book reads easily even for non-native English speakers.

    Without Rob’s involvement I know for a fact that my book would have been in a completely different shape. The editing process was as smooth as his writing style.

    If I were to write another book, Rob would be the first person in my mind to ask for. Highly recommended editor!

    Baro Hyun, Founder & CEO of LunaTone, Inc., author of Demystifying Esports: A Personal Guide to the History & Future of Competitive Gaming

  • “My collaboration with Rob Wolf Petersen was an incredibly positive experience. His ability to understand and articulate my ideas with precision cultivated a deep trust and efficient partnership.

    Rob's attention to detail, allied with his empathetic listening, enriched my voice and helped hone the effectiveness of my message.

    Rob's expertise allowed my ideas to resonate deeply with readers, He is an invaluable asset for any author seeking to leave a lasting imprint with their work.”

    Robert Glazer, Founder & Board Chair of Acceleration Partners, author of Performance Partnerships: The Checkered Past, Changing Present, and Exciting Future of Affiliate Marketing

  • “Rob played a crucial role in the planning, editing, and writing of one of my books.

    He was patient, thoughtful, and not shy to push back and help me find clarity and consistency when I most needed it. Highly recommended.”

    Lucas Rockwood, Founder & Managing Director of YOGABODY, author of Yoga Business Mastery: Earn a Great Living Doing What You Love

  • “Retail Pride has been a huge success and I just wrapped up over a year-long book tour across the country, living in an Airstream and meeting retail teams in 30 states. Thank you for all you did for me; that book has changed my life.

    I'm all in on doing a second book, I hope we can work together again somehow!”

    Ron Thurston, Co-founder of OSSY, author of Retail Pride: The Guide to Celebrating Your Accidental Career

  • “I was fortunate to work with Rob many years ago on a book. I found his work to be professional and meticulous.

    His writing was very cohesive and flowed well. I will also just say that I enjoyed working with Rob over several months until the book was published.”

    Hassan El-Houry, Chairman, Menzies Aviation Group, co-author of Fly Africa: How Aviation Can Generate Prosperity across the Continent

  • “Rob was more than a[n editor]—he was a true partner in the process. His care, professionalism, and ability to capture my voice made the collaboration seamless.

    With a mix of humor, patience, and dedication, Rob helped transform complex ideas into clear and compelling writing. I would highly recommend him to anyone looking for a skilled and thoughtful collaborator.”

    Ron Gross, founder at Fredo.ai, author of Whatever Works

I’m lucky enough to make my home on the paradise island of Bali, a fantastic place to be a writer, with plenty of inspiration in the form of its glorious nature and a laidback lifestyle that allows me the time and space to think carefully about the needs of both projects and clients.

Outside of work, I spend most of my free time reading (naturally) and hanging out with the coolest little pupper in the world, Indiana Bones — pictured about to demolish his first birthday cake. Bali’s also home to an incredible foodie scene, and the year-round sunshine makes it a great place to live an active lifestyle.

I make the most of this opportunity by regularly hitting the gym and playing padel tennis— a fun, social cross between tennis and squash that’s becoming increasingly popular worldwide. When I get some free time, I enjoy writing and performing comic poems, and I’m currently working on my first novel.

  • “What an astonishing thing a book is. It's a flat object made from a tree with flexible parts on which are imprinted lots of funny dark squiggles. But one glance at it and you're inside the mind of another person.”

    – Carl Sagan

  • “I write only when inspiration strikes. Fortunately, it strikes every morning at nine o’clock sharp.”

    – W. Somerset Maughan

  • “The most valuable of all talents is that of never using two words when one will do.”

    – Thomas Jefferson

  • "A word after a word after a word is power."

    – Margaret Atwood

  • “I write to discover what I know.”

    – Flannery O’Connor

  • “If there’s a book that you want to read, and it hasn’t been written yet, you must write it.”

    – Toni Morrison

  • “One day I will find the right words, and they will be simple.”

    – Jack Kerouac